CAB Controlling Advantage Bonn

Impressions from the CAB 2019

The 15th CAB took place on November 7, 2019 under the motto "On the way to a digital enterprise - first experiences".

On the way to a digital enterprise - first experiences

An overview


  • Successful digitization
  • Reports of digitization projects (FlixBus, Schnellecke Logistics, Helaba)
  • Empirical observations on digitization in controlling (maturity model digitization)
  • Panel Discussion



  • Benjamin Gubitz, Vice President Controlling FlixBus: Business model FlixBus
  • Henrich Maaß, Head of Sales Service Helaba: The agile way to the customer portal at Helaba
  • Marco Grosse, Senior Director The Hackett Group: Empirical Observations on Digitization in Controlling
  • Jens Ropers (Controller Akademie): Successful digitization is like playing football
  • Group Head Controlling, Schnellecke Logistics: Controlling digital innovations – A company in the logistics industry implements organization / governance for digital innovations and innovation controlling


"I recommend the CAB to anyone who not only wants to stay up to date in controlling, but who also appreciate looking beyond the horizon!"

Martin Herrmann, Neunkirchen-Seelscheid

Invitation video for CAB 2019

"The CAB is a joyful date for me, because I meet colleagues there, with whom I can exchange!"
Hartmut Ibershoff, Nordhorn