Information as a Strategic Resource - Interview with Stefan Schnell - Head of Corporate Controlling BASF Gruppe
Authors: Prof. Dr. Andreas Seufert, Stefan Schnell; Controller Magazin September/October 2017
Prof. Dr. Andreas Seufert, Head of the ICV Expert Work Group BI / Big Data and Controlling and, as such, the initiator and driver of the ICV Digitalization Offensive, interviews Stefan Schnell, Head of Corporate Controlling at BASF Group, on the following topics:
- Short portrait Stefan Schnell
- Business and business models of the BASF Group
- The controller, the controlling and the tasks of controlling at BASF
- Challenges for controlling, especially with regard to digitalization and digital transformation
- Handling information, data, analysis and methodology
- Understanding the transformation of business through digitalization
- Requirements for the competencies of a modern controller
- "Strategy Controlling 2025" (strategy, role model, target)
- External engagement to reach a broad position in digitalization
